Quality and Competitiveness of Ceramic Floor Tiles Sold in the Trading Company Soroka LLC, Donetsk
Abstract: The article considers the features of the implementation of ceramic tiles for the installation of clean floors in residential premises. A comparative description of the main properties of ceramic tiles with average water absorption, no more than 6 % by weight, class A chemical resistance, class 3 wear resistance, with high quality of the front surface of the ceramic plants «Voronezh Ceramics», the Kirov plant, and the Volgograd Ceramic Plant is made. According to the expert assessment of the proposed samples of ceramic floor tiles presented for sale in the Soroka LLC store in Donetsk, the highest competitiveness indicator was received by the ceramic floor tiles received from Voronezh Ceramics (Voronezh), in second place was the Kirovskaya Ceramics enterprise (plant in Kirov (Kirov region)), in third place was the Volgograd Ceramic Plant (VKZ) in Volgograd. The issues of demand for ceramic floor tiles in the context of economic development of the Russian Federation under sanctions are considered. For this purpose, an assessment of the competitiveness of ceramic floor tiles sold in a specific retail enterprise was carried out. Recommendations are given for increasing the competitiveness of ceramic tiles, and, consequently, increasing the profits of this enterprise.
Keywords: building finishing materials, ceramic floor tiles, innovative manufacturing technologies, physical and mechanical properties, competitiveness.
Pages: 30-36.
For citation:
For citation: Nagornaya, N. P.; Kibzun, V. N. Quality and Competitiveness of Ceramic Floor Tiles Sold in the Trading Company Soroka LLC, Donetsk. – Text : electronic. – In: <em>Proceeding of the Donbas National Academy of Civil Engineering and Architecture</em>. – 2025. – Issue 2025-1(171) Modern building materials. – Р. 30-36. – doi: 10.71536/vd.2025.1c171.4. – edn: xsvnur. – ISSN 2519-2817. (in Russian)
Issue 2025-1 (171)
Journal: Proceeding of the Donbas National Academy of Civil Engineering and Architecture
Publish house: Donbas National Academy of Civil Engineering and Architecture
Journal: Proceeding of the Donbas National Academy of Civil Engineering and Architecture
Publish house: Donbas National Academy of Civil Engineering and Architecture